Tue, 26 February 2008
The Publicity Show Interviews "The Fabulous" Nikki Walker with NW Public Relations and Jennifer Colter with Blend Media
Here's how to listen to the show. First click on the title of the show you are interested in. Then left click one time on the POD button which is to the immediate left of the show title. This should cause your default media player to appear and you now just have to hit the play button in order for the show to begin. You can also download the show to listen on your mp3 player. Jennifer Colter's passion for media and marketing is deep rooted. She began her career in broadcasting in 1991 where she co-hosted both an urban music and women's issues program at her college radio station. She worked at the school's NPR station as a producer and engineer, and spearheaded publicity for various community and campus events geared toward minority students. Jennifer later worked in both marketing and production capacities at B.E.T., CBS, the Interface Media Group, CASE Currents Magazine and PBS. Additionally, she has held positions at several independent record labels overseeing A&R, publicity, operations, and radio promotions. In 2006 Jennifer joined iBusinesschannel.com. As the Marketing Director she spearheaded the internet broadcasting network's marketing initiatives when the company changed to the Profitabilitychannel. Here, Jennifer was successful in generating the company's most successful unique visitor count of 100,000 in a single month. As a Brand Strategist for Blend Media Inc., Jennifer conceptualizes, develops, and implements innovative strategies utilizing new media platforms in order to enhance awareness, usage, and loyalty to client brands. For more information about Jennifer please go to her website www.blendmediainc.com Also, if you know of a Public Relations professional anywhere in the world that we should know about, please email Elizabeth Gordon at EGordon @ FlourishingBusiness.com. We will try to get them on the show. |
Tue, 19 February 2008
Here's how to listen to the show. First click on the title of
the show you are interested in. Then left click one time on the POD
button which is to the immediate left of the show title. This should
cause your default media player to appear and you now just have to hit
the play button in order for the show to begin. You can also download
the show to listen on your mp3 player.
Elizabeth Gordon and Lee Kantor host each show. Elizabeth is the author of the upcoming book The Chic Entrepreneur: Put Your Business In Higher Heels and owner of Flourishing Business, an advisory firm for entrepreneurs. Lee Kantor is also the host of the popular Dr Fitness and the Fat Guy show and several other Atlanta-based radio shows. This afternoon we spoke to Ann Revell-Pechar with Revell-Pechar Public Relations & Marketing. Her firm's sweet spot is in all things Internet, but Ann has extensive experience in security, storage and enterprise technologies, and has been closely involved with biotechnology and the life sciences communities. Ann spent 18 years in Seattle before she moved to Atlanta. Over her career, Ann has launched 60 companies and 100s of products, from Aventail to F5, from NetNanny to MetaInfo and Real Networks (now RealAudio). Not limiting her practice to the small, Revell-Pechar is adept at managing the reputation of established firms as well, from New Enterprise Associates to Ziff Davis Publishing. Several clients, like VoIP company Teleo, have been acquired by major corporations (in this case, Microsoft). Others are now public, and others have simply grown and continue to manage their privately held firms. Ann is Chair of the MIT Enterprise Forum of Atlanta, where she strives to make Georgia ripe for technology entrepreneurship. She has also served on numerous non-profit and business advisory boards in Seattle, Baltimore and Atlanta. During the interview Ann shared some great tips for getting ready for the media as well as how to create your elevator pitch. For more information about Ann and her firm please go to their website www.revellpechar.com |
Tue, 12 February 2008
The Publicity Show Interviews Shira Miller with Award Winning Boutique PR Firm Shira Miller Communications
|
Tue, 5 February 2008
Here's how to listen to the show. Over 15 years ago Joel started MarketPower, a unique marketing consultancy that blends consulting firm and virtual ad agency. He combines diverse experience to do something unheard of in the marketing field: he develops and integrates practical business strategy...focused positioning...and targeted creative campaigns. Joel enjoys creating short-term successful campaigns...and his passion is to create sustainable success. During the show Joel spoke about the different writing techniques he employed as a journalist and then as an award winning direct marketing copywriter. It was fascinating to learn how his years as a journalist helped him throughout his marketing career. To get a hold of Joel and to learn more about MarketPower please go to his website www.marketpoweronline.com. Also, if you know of a Public Relations professional anywhere in the world that we should know about, please email Elizabeth Gordon at EGordon @ FlourishingBusiness.com. We will try to get them on the show. |
Fri, 1 February 2008
Special Edition Interview From Uniqueness is Power Radio Show with Steve Rubel from Edelman and MicroPersuasion Blog
Usually Elizabeth Gordon and Lee Kantor host each
show. Elizabeth
is the author of the upcoming book The Chic
Entrepreneur: Put Your Business In Higher Heels and owner of Flourishing Business, an advisory
firm for entrepreneurs. Lee Kantor is also the host of the popular Dr Fitness and the Fat Guy show
and several other Atlanta-based radio shows.
Today we have a special rebroadcast of an interview that Lee did with Andy Greider on Uniqueness is Power. They interviewed one of the thought leaders in the area of blogging and PR, Steve Rubel from Edelman. According to his LinkedIn bio, Steve Rubel is a digital marketer with over 15 years experience. He
currently serves as senior vice president in Edelman's me2revolution
practice. Edelman is the world's largest independent PR firm.
In addition, Steve is often sought out as a speaker and appears frequently in the press. He has been named to several prestigious lists, including: The Forbes.com Web Celeb 25, PC Magazine's 100 Favorite Blogs, Media Magazine's Media 100, the AlwaysOn/Technorati Open Media 100 and the CNET News.com Blog 100. Prior to joining Edelman in 2006, Rubel worked in a variety of communications positions in corporate, non-profit and small/mid-sized PR firms. Also, if you know of a Public Relations professional anywhere in the world that we should know about, please email Elizabeth Gordon at EGordon @ FlourishingBusiness.com. We will try to get them on the show. |